Attached please find NTT DoCoMo's latest news release.
Best regards,
For Immediate Release
Monitor Campaign for 3G Service "FOMA" (introductory phase)
Attracts Applications for Nearly 150,000 Mobile Phones
TOKYO, JAPAN. May 18, 2001?NTT DoCoMo, Inc. (NTT DoCoMo) announced
today that it received applications for more than 147,000 mobile phones
during a campaign to attract monitors for its "FOMA" third-generation
(3G) service (introductory phase) which begins May 30, 2001.
NTT DoCoMo will conduct the introductory phase of "FOMA" service until
the launch of expansion phase in Japan on October 1, 2001. During the
introductory phase service period, monitors will answer questionnaires
about the service and offer comments and suggestions regarding possible
improvements.
Applications were accepted for just seven days beginning May 10, 2001 so
the strong response reflects the extremely high level of interest in new
3G services, NTT DoCoMo believes. As announced, the company will issue
only 4,000 mobile phones to monitors.
The following shows how the applications break down in terms of mobile
phones requested:
Corporate users: approx. 43,000 mobile phones (for approx. 6,000 companies)
Individuals: approx. 104,000 mobile phones
Gender: male: 78% (of approx. 104,000)
females: 22%
Ages: 10s -- 3%
20s -- 35%
30s -- 42%
40s or older -- 20%
Applicants could choose from three types of phones. In total, 30% chose
the standard model (FOMA N2001), an upgraded version of the current i-mode
cellular phone featuring sound quality similar to that of a fixed-line phone,
60% the "visual" model (FOMA P2101V) equipped with a video screen, and 10%
the "data-card" model (FOMA P2401) for dedicated mobile high-speed data
transmission.
To ensure that the monitors represent various user groups, NTT DoCoMo will
categorize applications from individuals by age and gender. Actual monitors
will be selected by draw in each group, with the drawing to be monitored by
a third party. Corporate monitors will be selected directly, on the basis of
criteria including business field, type of business and plans for using FOMA
services.
Applicants selected to serve as monitors will be notified by May 29, 2001.
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